As Denny’s announces more closures, industry experts weigh in on what’s squeezing the once-iconic diner chain. With rising costs and changing consumer preferences, Lasandra Barksdale, Founder & Principal of Kompass Customer Solutions, explains that Denny’s has lost its identity—stuck between fast food and fast casual chains like Chili’s and Chuy’s.
Barksdale highlights the fundamental challenge: fast food wins on price, fast casual wins on quality, and Denny’s is caught in the middle. To reclaim its cultural spot, she argues, Denny’s must lean into what drive-thrus can’t offer—warmth, humor, and the late-night dining experience that made it a beloved staple.
Read the full article to explore whether Denny’s can adapt or if it’s another casualty of shifting dining trends.
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