In today’s market, delivering great customer experiences requires more than just good service—it demands customer-optimized operations that remove inefficiencies and align every process with customer needs.
Lasandra Barksdale, Founder & Principal of Kompass Customer Solutions, shares how her framework helps businesses bridge the Experience Gap by refining both front-office and back-office processes to reduce friction, improve efficiency, and enhance customer satisfaction. Unlike traditional CX approaches, this method ensures that operational excellence directly supports customer loyalty and business growth.
Read the full article to learn how businesses can shift from reactive customer service to proactive, optimized operations that drive long-term success.
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